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Revenue Forecast by Local Market Segment .ng

Revenue Forecast by Local Market Segment

Report Description:  The Revenue Forecast by Local Market Segment report offers a forward-looking overview of revenue and occupancy data categorized by local market segments for specific dates, aiding property managers in revenue planning and segmentation strategies, providing insights into stays, revenue, ADR, occupancy contribution, and RevPAR contribution by local market segment.

Date Range: The report will render the data for up to 365 days in the future

Available Report Columns for Following Sections:

Column Name

Column Description

Amount Includes Taxes and Fees

Calculation

Date

The date for which the forecast is provided

Not Applicable

Not Applicable

Day of Week

The day of the week corresponding to the date

Not Applicable

Not Applicable

Local Market Segment Name

The name of the local market segment for which the forecast is generated

Not Applicable

Not Applicable

Local Market Segment Code

The code of the local market segment for which the forecast is generated

Not Applicable

Not Applicable

Stays

The forecasted number of stays or reservations associated with the local market segment on the given date

Not Applicable

=sum(forecasted number of stays)

Revenue

The forecasted revenue expected for the specified local market segment

NO

=sum(local market segment revenue)

ADR

The forecasted average revenue generated per occupied room for the local market segment

NO

ADR = (revenue / occupied rooms)

Occupancy Contribution

The contribution of the local market segment to the overall occupancy percentage forecast

Not Applicable

occupancy contribution = (stays) / (inventory - OOO)

RevPAR Contribution

The contribution of the local market segment to the overall revenue per available room forecast

NO

RevPAR contribution = (revenue / total hotel inventory)

Misc Report Information:

Available Features:

  • Export:  ability to download and save the file into an alternate format.

  • Filter:  filter a range of data based on criteria defined by the user.

  • Highlight:  also known as conditional formatting is the ability to highlight certain values making them easier to identify.

  • Bar Graph:  ability to view revenue, stays, occupancy contribution and RevPAR contribution data in a bar chart.

  • Grouping:  ability to view the data grouped by:  All, Local Market Segment Name, Day of Week

  • Pie Chart:  ability to view grouped data in a Pie Chart view.

Available Configuration:

  • User Preferences:  allows the user to customize their report view by repositioning or removing columns.

  • Property Preferences:  allows the property to customize the report view for all users by repositioning or removing columns. 

  Baseline Configuration:

  • Property Preferences Settings:

    • Following columns to be disabled for initial deployment:

      • Not Applicable

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