Sales Manager Production Report

📆 Revision Date:


The Sales Manager Production Report provides a detailed summary of sales performance by individual sales managers over a defined period. It tracks key metrics such as confirmed bookings, revenue generated, and overall sales activity.

This report is designed to help sales leaders, revenue managers, and executives evaluate the effectiveness of their sales team, identify top performers, and uncover areas for improvement. It also supports performance reviews, incentive programs, and forecasting efforts.

Report Date Range: This report can render the data for up to 365 days in the past or future.

Sales Manager Production Report

Sales Manager Production Report – Dynamic View Overview

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Sales Manager Production Report


The Sales Manager Production Report (Dynamic View) includes 17 columns of data. Users can customize the view by repositioning or hiding columns using the Configure (⚙️) icon located on the report page.

Below is a list of all available column names along with their descriptions.

Column Name

Column Description

Amount Includes Taxes and Fees

Amount Calculation or Source of Data

Arrival

The first day of the event or group.

  • Yes
  • No
  • Text Field Only
The value is sourced from the When Do You Want to Schedule this Event date picker entered on the Basic Data > Event Information screen.

Average Daily Rate

The average revenue earned per picked-up room night within that specific group booking.

  • Yes
  • No
  • Text Field Only
Average Daily Rate = Total Room Revenue from Picked-Up Rooms​ / Total Picked Up Room Nights

Booked

Indicates the date the event or group record was initially created in EventKey.

  • Yes
  • No
  • Text Field Only
Not Applicable

Company Name

The name of the company associated with the event.

  • Yes
  • No
  • Text Field Only
The value is sourced from the Company Profile selected on the Contact Info Screen.

Created By

The team member responsible for initially creating the event in the system.

  • Yes
  • No
  • Text Field Only
Not Applicable

Departure

Indicates the date on which the event or group is expected to depart.

  • Yes
  • No
  • Text Field Only
The value is sourced from the When Do You Want to Schedule this Event date picker entered on the Basic Data > Event Information screen.

Event Confirmation Number

A unique code that identifies the event confirmation.

  • Yes
  • No
  • Text Field Only
Not Applicable

Event Name

The designated name of the event.

  • Yes
  • No
  • Text Field Only
The value is sourced from the Name field entered on the Basic Data > Event Information Screen.

Event Revenue

Revenue for the event.

  • Yes
  • No
  • Text Field Only
Event revenue = sum of space revenue + package revenue

Event Status

The current status of the event (e.g., Canceled, Prospect, Tentative, Confirmed, Ended).

  • Yes
  • No
  • Text Field Only
Not Applicable

Last Status Date

Displays the date when the event or group record's status was most recently updated in EventKey.

  • Yes
  • No
  • Text Field Only
Not Applicable

Package Revenue

Package revenue for the event.

  • Yes
  • No
  • Text Field Only
The value is sourced from the Price field entered on the Configure Package Screen.

Room Nights

Total number of room nights picked up from the group’s reserved block.

  • Yes
  • No
  • Text Field Only
Room Nights = Sum of Pick Up

Room Revenue

Represents the total revenue generated from room nights picked up from the group block.

  • Yes
  • No
  • Text Field Only
Room Revenue = Sum of Revenue from Pick Up Room Nights

Space Revenue

Space revenue (meeting room only) for the event.

  • Yes
  • No
  • Text Field Only
The value is sourced from the Price field entered on the Sub Event Screen.

Total Revenue

Total revenue for the event.

  • Yes
  • No
  • Text Field Only
Total revenue = sum of space revenue + package revenue + room revenue

Travel Agent

Name of the travel agent affiliated with the event.

  • Yes
  • No
  • Text Field Only
The value is sourced from the Travel Agent Profile selected on the Contact Info Screen.

Miscellaneous Report Information

Available Features:

  • Export
    Allows you to download and save the report in different file formats (e.g., Excel, PDF) for offline use or sharing.

  • Filter
    Enables you to narrow down the data by applying criteria you define, so you can focus on specific information.

  • Group By
    Provides the option to organize data based on Date.

  • Highlight (Conditional Formatting)
    Automatically highlights certain values based on rules you set, making key data easier to spot at a glance.


Available Configuration:

  • User Preferences
    Customize your personal report view by rearranging, showing, or hiding columns according to your needs.

  • Property Preferences
    Configure the default report layout for all users at the property level by repositioning or disabling columns to streamline the view.


Baseline Configuration:

  • Property Preferences Settings
    The following columns will be disabled for the initial deployment:
    Not Applicable